About twenty years ago, Rebecca Ruebensaal found herself weeping in a bathroom stall at her dreaded corporate job. Desperate to make NYC rent, there was only one probable solution. She called upon her childhood imaginary friend, a globetrotting gentleman named Mr. Boddington, and started a small business devoted to paper. Her parents were dizzy with worry.

In its early years, Mr. Boddington created engraved and letterpress invitations for picky yet impeccable brides in Manhattan. Eventually the business evolved to offering hand-illustrated greeting cards, stationery, books and globally-sourced desk accessories, always with Mr. B's idiosyncratic perspective as the guiding muse.